Tag Archive | Forbes

How to be (more) interesting


It’s Friday, the weekend (and Super Bowl XLVIII) abounds, you’ve got plans… Perhaps you’re off to a party, maybe preparing for an interview, perchance presenting at a conference. The common denominator being you’ve got to keep it interesting. Sound lofty? Au contraire, much of our day to day requires we captivate.

A few weeks ago we spoke with serial entrepreneur (and Wiley author) Larry Myler.  We interviewed Larry in regards to his large social media presence. When inquiring how to establish an online presence, he told us his secret which simply put is, “be interesting,” a tenant that in context may have stemmed from social media but in practice is universally applicable.

As enthralling as we most certainly all already are, a few tips never hurt. Forbes conveniently published a ten step guide (complete with sketches), reminding us how to stay fascinating. Check out a few of our favorite tips below:

  • Give it a shot: Try it out. Play around with a new idea. Do something strange. If you never leave your comfort zone, you won’t grow.
  • Embrace your innate weirdness: No one is normal. Everyone has quirks and insights unique to themselves. Don’t hide these things—they are what make you interesting.
  • Do something. Anything: Read. Write. Talk. Build. Network. Play. Help. Create. It doesn’t matter what you do, as long as you’re doing it.

Read How To Be More Interesting (In 10 Simple Steps) in full and check out all of Larry Myler’s tips in our recent interview.

Link: Forbes on digital marketing, SEO, and social media

The latest article titled, SEO, Social Media, & Digital Marketing: Don’t Be A Dinosaur, from Forbes’ tackles the issue of early adopters vs. late majorities. Right off the bat it seems this article is not relevant for most of us (who are just trying to promote ourselves) because it closes with some SEO contractor suggestions from contributor Larry Myler

But the reason I share this post is because of the introduction section.  At the top of the page, Myler presents a history of business technology. He highlights the fast hardware innovations since the 1980s (from fax machines in every office to websites for every person). Then readers are asked to find themselves on the bell-curve that ranges from “innovators” to “dinosaurs.” In doing so, readers can gauge their level of comfort and type of digital marketing they should embark on.

As we’ve mentioned previously, your self-promotion and digital marketing should depend on your skill level, interest level, and available free time. This bell-curve and accompanying post provide a great picture of that concept.