5 Best Practices for Creating Viral Branded Videos
There has never been more opportunity for marketers to generate creative video campaigns that go viral. YouTube recently noted that more than 500 years worth of YouTube videos are watched on Facebook every day, and 700 YouTube videos are shared on Twitter each minute.
And yet, going viral still remains an elusive outcome for the vast majority of brand campaigns. What’s missing?
While many people have an opinion about what causes videos to go viral, there is now a growing body of knowledge based on publisher data analysis, YouTube trends and academic research that can help marketers understand what viral marketing is really about. Here are a few great insights to consider when creating a brand video that will thrive on the social web.